Portfolio & Projects
Backsberg
The Backsberg Food and Wine Challenge Backsberg Estate Cellars appointed Liquid Pulse to communicate their newly released Pinotage Rosé to key wine, food and lifestyle social media influencers. The brief was to Communicate the availability of the maiden vintage Pinotage Rosé, now vinified in a dry style; Create awareness of the product amongst Gauteng […]
Blaauwklippen
Liquid Pulse is pleased to announce new representation of Blaauwklippen Vineyards situated in Stellenbosch. HISTORY Blaauwklippen was founded in 1682 by Gerrit Jansz Visser, but it wasn’t until 1688 that the first vineyards were planted on the estate. In 1971 the renowned Stellenbosch Wine Route was founded, with Blaauwklippen as one of the first members. […]
Cabernet Franc Carnival
Liquid Pulse managed the social media marketing for the Cabernet Franc Carnival for the second year of the event in 2018, now in it’s fourth year, on behalf of our client CVO Marketing. Social media pages were set up on Facebook, Twitter and Instagram. Facebook followers increased with 715% while we increased engagement with 311% […]
De Grendel
During March 2019 we created a campaign for an upscale beverage in their product portfolio, namely the Three Spades Cider. We arranged product drops to 20 wine and beverage bloggers from Cape Town and Gauteng, and numerous blog posts and social media posts were generated as a result. We work with the De Grendel marketing […]
Elgin Vintners
Located between vineyard rows, orchards of apples and pears with an amphitheater of the Kogelberg and Hottentots Holland mountain ranges, lies the home of Elgin Vintners. WINES & WINE TASTING Known for its award-winning Sauvignon Blanc, Chardonnay and Pinot Noir, Elgin Vintners produces some of the country’s most-loved cool climate wines. The climate, combined with […]
Haskell Vineyards
It was at an auction in 2002 that American property tycoon Preston Haskell IV spotted the potential of Dombeya Farm, situated in the South African winemaking heartland of Stellenbosch. He renamed the farm Haskell Vineyards, and the central focus became the creation of unique, terroir-driven wines that would be recognised amongst the finest of their […]
Jeep Club SA
On 19 May 2018, the annual Jeep ‘Go Topless Day’ event was hosted at Perdeberg Winery in Paarl. Liquid Pulse created exposure for the event through social media and measured the Jeep Club SA social page analytics during a 28-day period. The Jeep Club’s post reach has grown significantly with 53,7K / 405% which was […]
Kunjani Wines
Liquid Pulse provides full public relations, publicity, social media and marketing services to Kunjani Wines. Our biggest project for Kunjani was the refresh of the client’s wine packaging. We worked on this project for the 6 months, which included a complete refresh for the entire brand. We were involved every step of the way, from […]
La Vierge
Meaning ‘The Virgin’ in French, La Vierge takes its bright and unique inspiration from the surrounding Hemel-en-Aarde Valley in the Overberg region, which is also home to the famous whale-watching town of Hermanus. La Vierge grows no less than 10 different cultivars on their farm between heaven and earth. The region is famous for Pinot […]
Perdeberg
Liquid Pulse was tasked to arrange a bloggers’ event for the release of the Perdeberg Endura Chenin Blanc and Perdeberg Tapas Picnic. Perdeberg is known for producing world-class Chenin Blanc wines in a variety of diverse styles, ranging from Méthode Cape Classique, unoaked and fully wooded styles to natural sweet dessert wines. Always raising the bar, […]
Pinotage & Biltong Festival
Liquid Pulse was appointed to manage the social media marketing for the Pinotage & Biltong Festival. We managed to organically grow the festival’s followers significantly during a short period of time on Facebook and Twitter. An Instagram profile was also set up for our client. Liquid Pulse regularly held meetings with the client to get a […]
Ridgeback
Put Extra Sparkle in Summer with a ‘Mischievous’ Bubbly from Ridgeback Wines – November 2018 The brief from the client was to arrange an intimate event for 15 bloggers and social media influencers to attend the launch of the new Ridgeback Mischief Sparkling Wine. The event included welcome drinks and canapés on arrival, a tour […]
Taste of Tygervalley
Liquid Pulse Marketing & Communications was commissioned by Taste of Tygervalley to launch a social media campaign to create awareness of this mid-winter wine event, annually held at the Tyger Valley Shopping Centre.
Vondeling
Vondeling Wines appointed Liquid Pulse Marketing & Communications in January 2018 to manage all their public relations, publicity and social media channels, as well as creating content for the Vondeling website and blog and assisting with events. In April 2018 Liquid Pulse was tasked to launch the Vondeling Monsonia, a Rhône-style Shiraz based red blend, […]
Winemag.co.za
During the second half of 2018 we were approached by Winemag.co.za, South Africa’s most reputable online wine platform and managed by Christian Eedes and Jacqueline Lahoud, to conduct an environmental analysis of the business and business model. The project included a consultation session with the directors, research of the business’ internal and external environments, a […]